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The Net Takeaway: SAS on Identifying and Overcoming Common Data Mining Mistakes

OTHER PLACES OF INTEREST

Danny Flamberg's Blog
Danny has been marketing for a while, and his articles and work reflect great understanding of data driven marketing.

Eric Peterson the Demystifier
Eric gets metrics, analytics, interactive, and the real world. His advice is worth taking...

Geeking with Greg
Greg Linden created Amazon's recommendation system, so imagine what can write about...

Ned Batchelder's Blog
Ned just finds and writes interesting things. I don't know how he does it.

R at LoyaltyMatrix
Jim Porzak tells of his real-life use of R for marketing analysis.

 

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SAS on Identifying and Overcoming Common Data Mining Mistakes · 09/08/2007 01:41 AM, Analysis

A very nice paper on data prep, understanding, and mining. Helpful not only for beginners but also those from other analytic disciplines who aren’t used to the need to prep data specific ways for different analytic approaches. A good read.

Identifying and Overcoming Common Data Mining Mistakes by Doug Wielenga, SAS Institute Inc.

Found via the DSanalytics.com blog which is also fun to poke around in.

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